App Store Optimization
We customize ASO to ensure faster downloads by your targeted audience from Play Store & App Store. Best practices of ASO are implemented to increase quality organic downloads.
Our Role
Foredges is a Top-Rated App Development Company that build unique mobile application and solutions. Our experienced Developers who are experts in all types of app development. Foredges team will work with you to create Top level apps that is tailed to your specific needs and business requirements. Foredges Team build IOS and Android Apps for all Devices.
What is App Store Optimization? (ASO)
App store optimization is the process of optimizing mobile apps to rank higher in an app store’s search results. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. The ASO process also requires a crucial understanding of your target customer base, including the keywords your potential customers are using to find apps like yours.
App Store Optimization (ASO) factors to pay attention to include:
- App name and title
- Keywords
- Description
- Subtitle
- Total number of Downloads
- Ratings and Reviews
App Store Optimization Factors
These factors have the largest impact on where your app ranks, so pay special attention to these factors. Besides being the most important ASO factor, the title and keywords can be modified easily. so, you’ll want to optimize them regularly. Here’s a complete breakdown of all the factors to keep in mind when optimizing your app for better rankings.
App Title
The title is our first impression online. It’s what drew you to read this post, and it’s what will draw users to your app. Obviously, some limitations apply, as the App Store is very regulated
App Description
Here’s where things get a bit murky. Technically the App Store algorithm ignores the description. Users, however, are a different story. Rather than optimizing for SEO, focus on explaining the features and benefits of your product.
Keyword Metadata
Apple provides you with 100 characters to enter keywords separated by commas. There’s no need to duplicate efforts here, so choose keywords you haven’t already used in the title.
App Subtitle
You’re given a subtitle below the title in search results. This is also limited to 30 characters. It gives you another chance to use more descriptive keywords